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Case studies / Vitatree

Vitatree, supplement affiliate campaign

Turning product seeding into affiliate participation

US creator outreach for a Canadian supplement brand, built on a free-product offer with commission and an audience discount.

10

creators joined the affiliate campaign

In one month
2

of those creators generated tracked sales

In the same month

Objective

Recruit US creators into Vitatree's affiliate programme by turning product seeding into ongoing affiliate participation.

The offer

  • A free product for each creator
  • 15% commission on sales
  • A 10% discount for the creator's audience

Role

  • US creator outreach
  • Creator follow-ups

How the campaign ran

  1. Offer. Creators were offered the product, a 15% commission and a 10% audience discount.
  2. Outreach. US creators were contacted and followed up.
  3. Joining. Creators who accepted joined the affiliate campaign.
  4. Tracking. Sales were tracked for each creator.

Results

  • 10 creators joined the affiliate campaign in one month.
  • 2 of the 10 generated tracked sales.

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